SITECH® UK & Ireland has appointed a new Head of Business and launched a new internal sales division to meet the increasing demand for digitalisation in the construction industry.
Alex Gadd has been appointed the new Head of Business at SITECH. With a comprehensive background in business development in the construction sector, Gadd brings a wealth of experience in sales, operations, product and aftermarket.
In addition to Alex’s sales and operational expertise he brings solid strategic experience which will support the continued growth of the company’s on and off machine technology solutions provision.
Along with this new appointment SITECH UK & Ireland, the UK leading connected construction technology specialist and UK authorised dealer for Trimble® machine control systems, has launched a new internal sales division.
The division will support the company’s growth as demand increases for digital solutions. The new team also incorporates an internal promotion, with this person responsible for connecting with new customers, developing key relationships and cultivating sales across the UK and Ireland to support increasing demand in the industry.
Current projections estimate that the construction industry in the UK and Ireland is on track to grow by 8% in 2025, and by 10% in 2026. However, the shortage of skilled workers combined with this growth means it is vital for the industry to diversify to meet demand, according to Gadd.
Gadd said: “My role is to build on the existing success of SITECH and ensure that the company continues to be at the forefront of providing connected technology solutions. Given the projected growth in the industry and shortage of skilled workers, we are seeing our customers looking at new ways to increase on-site efficiencies.
“By launching the new internal sales division, we are expanding our capability to ensure customers can bridge the gap between demand and engineer. With support from SITECH it is possible for skilled engineers to focus on more complex tasks. For instance, Trimble® technology can complete surveys reliably and efficiently – a process which would otherwise require multiple on-site engineers.
“I am looking forward to collaborating with the rest of the SITECH team to provide an unrivalled customer technology solution to our customers, ensuring they are able to adapt to the changing landscape of the construction industry today.”
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