Peace Recruitment Group, expert recruiters for the built environment, has just launched new recruitment technology which will pass control of the recruitment process over to both employers and candidates alike. Peace’s new bespoke website, which will include the first ever ‘Trip Advisor-like service for the recruitment industry’, and the first ever JobCast service, has been specifically designed to ensure that all clients receive gold standard customer service.

Peace enlisted the help of its strategic digital partner Bold Identities to design and build this new technology. Bold Identities is a recruitment specific digital agency run by co-founders Richard Evans and Tom Wilde, who combined have more than 20 years of experience in both the recruitment and digital sectors.


“From our initial discussions with the Peace Recruitment Group it was agreed that we wanted to come up with something completely bespoke and brand new,” explains Richard Evans.


“Having worked closely with Peace to transform its digital brand and online presence it was immediately evident that one of the USPs of the business is its emphasis on customer service. Chris was very keen to build on this value and also incentivise his Consultant’s to deliver the highest possible levels of customer service. To help Chris deliver this goal, we have developed a unique state of the art online platform that works on real-time information, making the feedback process simple, interactive and effective. This allows both clients and candidates alike to record feedback specifically on the Consultant’s performance based on customer service level.


“The project also includes various other bespoke technology and systems to help Peace stand out online and deliver a better experience to their customers. Taking into consideration the rise of mobile recruitment and the dominance of smartphones we have worked with Chris to develop “JobCasts” – an audio-based job adverts system. This allows candidates to listen to audio job adverts while on the move and apply directly from their mobile device.”


Evans adds: “It’s been a pleasure to work with a recruitment business who are not only forward-thinking, but also put their customers at the core of their digital strategy.”


Peace’s unique customer feedback platform, likened to Trip Advisor for recruitment consultants, will see its consultants ranked in real time on their performance. Clients will be asked to provide feedback at key intervals via text message or email, and the results will automatically be loaded up onto Peace’s new website. This technology has been specifically designed to ensure all consultants are prioritising service over sales.


Chris Peace, Managing Director of Peace Recruitment, comments: “We believe it is in our best interests to give clients an outstanding service every time, and our new bespoke customer feedback platform will ensure that this happens. We want to achieve our business goals by listening to clients and giving them what they need. I have always said to my team ‘if you get the service right the sales will look after themselves.’ I hope I am proved correct, as if we do not make the grade there will be nowhere to hide at the results are real time and published on our new website automatically. The consultants in the office seem to be up for the challenge.”


“Our JobCast service is again something completely bespoke and brand new. Time is money these days, and most of us are constantly on the go. This service will let people keep up-to-date via their smart device with what relevant jobs are available no matter where they are, whether they are on a train, in a car, wherever. Also it’s so much more personal, and less time consuming, hearing about the job directly from the consultant rather than taking the time to read another generic job specification. I know personally, if I was looking for a job, this is a service I would find extremely useful.”


The launch of Peace Recruitment’s new bespoke website; alongside its re-branding; the double in staff numbers in trades and labour; and the launch of its London operation and new temp division; are all seen as key developments in the recruiters quest to become the recruitment company of choice for the built environment by 2020. Peace Recruitment is still the only recruitment company in the UK to be a member of the Institute of Customer Service.

For more information please visit<>.

Latest Issue

BDC 318 : Jul 2024